We have completed the second successful collaboration with high school students from I AMbitious

This time they were given the task of developing a product marketing strategy.

We have started working with I AMbitious, which helps active high school students grow through a development program, last year. Therefore, with great enthusiasm we continued the collaboration in 2021 as well. As anti-pandemic measures did not allow otherwise, the cooperation took the form of four online workshops.

This time, a group of students was given the task of creating a strategy for launching the product on the market, i.e., to create a business plan that would include competition analysis, potential customer analysis and SWOT analysis.

Despite the fact that it was a demanding and complex assignment, the students worked out the output very well and the company Aliter Technologies will build on it in the next solution of the project. This project brought new experience, skills and knowledge to high school students and it was their first practical experience with solving a demanding task in the product area.

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