Aliter Technologies has been awarded the title of Business Superbrands 2018

Aliter Technologies has thus re-ranked among the most successful B2B brands of the Slovak Republic.

The independent evaluation program Superbrands was founded in the UK and is considered to be an independent global authority in the field of business and branding valuation. Superbrands is presented in nearly 90 countries on five continents. The Superbrands seals are awarded to the best brands based on customer preferences and, subsequently, based on valuation of panel of experts.

Since 2014, brands have not been evaluated only in the consumer category (Consumer Superbrands); B2B businesses have been considered as well (Business Superbrands). The program’s Brand Council seeks important players in specialized industries such as agriculture or commerce. Along with Aliter Technologies, companies such as Dell, Berlitz, IKAR or Orange have been awarded as well.

The Superbrands program also awarded this year’s Superson – Personality of the Year 2017. The prize went to the Slovak athlete and Olympic winner Matej Tóth.